Restaurant Franchise Rule, It's Very Anticipated by The Middle Class

Indobusiness - Young Businessmen to support the issuance of Minister Decree No. 07/M-DAG/PER/2/2013 about developing partnerships in the franchise to the type of food and drink service business. This policy would encourage the middle classes to new entrepreneurs in the franchise sector.

"This policy is very positive. Because later will lead to investment in the franchise. Later, in the industry is increasingly open investment opportunities from franchisees (franchisees)," said Chairman of the Indonesian Young Entrepreneurs Association BPP (Hipmi) Reza Rajasa in a statement.

In these rules, in particular Article 4, stated that the outlets that can be owned and managed (franchisee) a maximum of 250 units. When it exceeds that amount, the franchisee shall franchised outlets next to a third party. Reza said he is optimistic that it will spur investment Permendag faster in the franchise sector.

"Oh yeah definitely was highly anticipated by the upper middle class. Because they already have capital and want to invest. Incidentally there is a new regulation diwaralaba. Moreover, the success rate of franchised businesses is higher than any other business. Risk is also much smaller," said Reza.

Reza said, not only consumption and property sectors that benefited from the emergence of a massive middle class in Indonesia. "In addition, there is also the franchise industry there. Especially with the Ministry of Trade's policy, "said Reza. He estimated turnover of the franchise will penetrate Rp 150 trillion this year, up from last year's estimated Rp 115 trillion.

Reza also straighten that Permendag is actually not to restrict the franchise outlets. However, limited franchisee-owned outlets (franchisor). "One of their respective ideologies herein, the term: those franchisees who have the rights to the brand and system. Was limited outlets. Opened opportunities for investors but the franchisee to sign. Even franchisees still be given the option to participate in shared equity investor for the booth to-251 and so on. This is positive, "said Reza.

Reza also revealed Permendag this will lead to the emergence of new entrepreneurs from investors-investors that franchise. "Over time these investors learn how to manage the outlets of the franchise. Anyone or imitate anyone start their own, after he received a transfer of know-how of its franchisees. So could lead to new entrepreneurs," said Reza.